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aMAZON EXCLUSIVE

Baked Brilliance Color Correcting Foundation

PRIME BIG DEAL DAYS - WHILE SUPPLIES LAST

Our no. 1 foundation for mature & sensitive skin — baked for hours, finished by hand. Perfect your base everyday with this mature skin-friendly duo of weightless, hydrating makeup.

UP T0 50% OFF

$30.00

NOW $14.99

4.6 | 1,500+ Reviews

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CUSTOMER REVIEWS

Backed By 3,000+ Glowing Reviews

Verified Buyer

"Like skin, but better"

I have mature skin and this is the first foundation that doesn't settle into my lines. It blends like a dream and actually makes my skin look more hydrated throughout the day.

Verified Buyer

"My rosacea finally feels covered"

I've struggled for years to find something gentle enough for my sensitive skin that still provides coverage. This is it. Lightweight, breathable, and my redness is barely visible.

Verified Buyer

"Repurchased four times now"

The shade matching is effortless — those pigment swirls really work. Goes on so smoothly and I actually get compliments on my skin when I'm wearing it.

Verified Buyer

"Finally looks natural on me"

I was skeptical of a powder-cream hybrid but this is genuinely unlike anything I've tried. It never looks cakey, never oxidizes, and my skin feels comfortable all day long.

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Effortless beauty meets
skin-loving performance.

An ultra-lightweight formula that delivers the silky application of a powder with the smoothing, hydrating benefits of a cream — creating a flawless, radiant finish that looks like real skin. Each compact is slow-baked and hand-finished for exceptional quality and blendability.

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Baked Brilliance:

Better for Your Skin

Every Baked Brilliance compact is formulated with skin-loving ingredients designed to do more than cover — they actively condition and comfort skin throughout wear. Our slow-baked formula is infused with Hyaluronic Acid to maintain moisture balance, Vitamin E to defend against free radical damage, and Jojoba Seed Oil to nourish and improve elasticity.

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How to Apply

For light coverage

Swirl a brush (the Kabuki Brush works beautifully) onto the compact, then sweep it across your face in soft, circular motions. Blend outward and upward for a natural, lit-from-within finish.

For medium coverage

Use a denser brush, or the Kabuki Brush with the sleeve pulled almost all the way up. Press — don't swipe — the foundation onto your skin, building in thin layers until you reach your desired coverage.

A before and after diptych of a woman's face, first without makeup and then with makeup applied.

Ready For Your New Foundation?

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What's Inside

Skincare Actives That Work While You Wear It

Hyaluronic Acid

Locks in moisture and keeps your makeup looking fresh all day long for a dewy, youthful finish.

Niacinamide

Reduces fine lines, fades hyperpigmentation, boosts collagen, and delivers deep hydration to skin.

Argireline

Promotes skin elasticity for a smoother, more youthful-looking complexion with every use.

Matrixyl 3000

Reduces the look of fine lines and wrinkles while helping to stimulate skin repair and renewal.

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A Legacy of Empowerment and Beauty

With over 50 years dedicated to helping women feel beautiful and confident, Jerome Alexander has built a brand that puts women first. His passion for teaching and enhancing beauty has empowered countless women to feel more attractive and self-assured every day. Experience the difference of a brand that understands what beauty means at every age.

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