Let’s be honest, highlighting the face can do wonders for any and every skin tone and complexion, but even something that seems to work miracles can get a little stale, and the effect can wear off if you’re not having … Read More
The power of makeup is truly limitless. Unfortunately, many women of all ages are making simple makeup mistakes that are making them look older than they truly are! Lucky for you, you’ve just stumbled on the only guide you will … Read More
If you give us just a few minutes of your time, we’ll give you a makeup look that you can pull off even on the tightest of deadlines. We know how hard it us to keep your complexion looking flawless … Read More
Brace yourselves. The holidays are coming. You know what that means: Visits from far away relatives, late-night holiday parties and food hangovers from your grandma’s tasty gingerbread cookies. We get it. Fall weather and the holidays can take a toll … Read More
Just like that, we’ve gone from sun soaked days at the beach and sipping mimosas by the pool to market aisles filled with pumpkin everything. This only means one thing: Summer’s coming to an end and fall is right around … Read More
Unless you’ve been living under a rock, you have to be at least somewhat familiar with the latest strobing trend. After all, strobing is the new contouring. So how is it that these Instagram models you see taking over … Read More
Let us start off by stating the obvious: No one’s skin is perfect. No matter how much work we may put into our skin care regimens, there will always be those times where we throw our hands up in the … Read More
The sun is shining, and the open road is calling your name. Before you hop in your car and take off for a weekend full of pina coladas and best friends, do you know what makeup essentials to pack before … Read More
When it comes to our brows, we ladies do NOT mess around. Eyebrows not only help shape our entire face, but they also help to provide color and add depth to any of our favorite makeup looks. Brow upkeep is … Read More
We have been a leader in the makeup industry worldwide for over 50 years, and believe it or not, the one thing we have seen in common with women of all ages is that they were never properly taught the … Read More
We hate to break it to you, but the fountain of youth unfortunately is nothing more than a myth, but that doesn’t mean you can’t have a flawless and radiant complexion. Whether you are on the go or running low … Read More
We get it. With so many beauty trends and makeup products on the market, it’s hard to stay up to date on what’s what. Unless you’ve been living under a rock for the past few years, you’ve heard of BB … Read More
Just because temperatures are reaching up to 120 degrees in some places doesn’t mean your makeup can’t beat the heat! Stay cool for the summer with these essential dog days of summer makeup tips just when you need it the … Read More
Ladies, we’ve all heard the saying “You’re only as old as you feel.” Guess what? It’s true! There is only one rule when it comes to aging, and that’s to be comfortable in your own skin, no matter what. Unfortunately, … Read More
Did you know Jerome Alexander Cosmetics will soon be celebrating its 50th golden year of affordable yet skin perfecting makeup products and beauty education for makeup lovers all over the world? Jerome Alexander’s full line of cosmetics has something for … Read More
If you’re like us, there’s nothing better than a day spent under the warm sun with friends, but if you suffer from oily skin, how do you manage to keep the shine coming from above and not from your own … Read More
The days have grown longer, and the sun is always shining which only means one thing- summer is right around the corner! Since makeup trends seem to change as fast as the seasons, here is a breakdown of the top … Read More
We’ve all been there. You’re alarm mysteriously never rings, you have twenty minutes to be out the front door, and the coffee you just poured into your favorite mug just landed on your white blouse. How will you ever find … Read More
As our skin matures, so should our makeup collection. Mineral makeup has long been makeup artists secret weapon for combating the signs of aging while boosting skin radiance for a healthy glow. It’s time to give your skin the attention … Read More
We’ve all been there before. After spending hours in a makeup chair or in front of the mirror creating the perfect makeup look for a big event only to notice a few hours later the perfect smokey-liner you slaved over … Read More